Ingredient index
Know your
actives.
Twelve ingredients you will see on most labels, with a plain line on each. Check each product's label for how to use it.
Hydrate 3
Clarify 3
Brighten 2
Repair 4
01 · The index
Pick a goal
Grouped by what people most often shop for.
02 · Reading a label
What a label
can tell you
01
Look for the full list
Every ingredient should be listed, not only the hero active.
02
The formula matters
Acids depend on pH, vitamin C and retinoids on packaging. Opaque, airless or tube packs keep them stable for longer.
03
Read the order
Ingredients are listed from most to least. Below 1% they can appear in any order, so an active near the end may be a trace.
Put it in order
Know the actives.
Now build the routine.
The routine guide shows the usual order of steps, morning and night.
